Product Strategy

2 articles

11 October 20267 min read

Entry points: the first place your business gets seen

Most businesses spend their energy on the home page while customers arrive somewhere else entirely. How to find your real entry points and design for them.

Product Strategy User Experience SEO

28 September 20267 min read

Before You Design a Website, Four Things Have to Be Clear

Most website projects do not fail because they were built badly; they fail because nobody decided what the site was supposed to do. Four questions worth settling before the first line of code.

Website Design Product Strategy